Info

OIA's Audio Outdoorist

Dig deep into the issues facing outdoor brands and retailers, from domestic vs. international manufacturing to brick-and-mortar vs. online commerce. Conversations with CEOs, VPs, supply chain reps, retail clerks, marketing gurus and an occasional celebrity outdoorist offer valuable insights and entertainment about the business of playing outdoors.
RSS Feed
OIA's Audio Outdoorist
2018
May
March
February


2017
August
July
June
May
April
February


2016
December
November
October
July
May
February


2015
December
November
October


All Episodes
Archives
Now displaying: Page 1
Feb 11, 2016

Darren Josey, North American marketing manager at Polartec, sits down with Audio Outdoorist at Outdoor Retailer Winter Market 2016. In this interview, Darren discusses how Polartec works with brand clients to produce fabric in the locations where the customer cuts and sews. This reduces shipping costs, shipping times, and currency risk. We also talk to Darren about the "Made in America" movement and how it is the responsibility of both brands and consumers to understand and communicate the message.

Polartec's headquarters are in Lawrence, MA, where they continue to pioneer leading fabric technologies – category defining fabrics – used in the most challenging environments around the globe.

0 Comments