Outdoor industry businesses and employees have been overwhelmed by the impacts of the COVID-19 situation for months now, trying to stay safe while keeping themselves afloat. But as we begin to realize that COVID-19 will be part of our lives for some time, how do individuals and businesses in the outdoor industry move from treading water to being agile and successful in our “new normal?” Join us around the campfire as we discuss how members of the outdoor industry can create resiliency to adapt to the changing landscape, stay true to their core values, and even thrive while navigating an uncertain future.

Leaders of four outdoor industry advocacy organizations — each representing different but overlapping stakeholder groups — gather around the “fire” for an intimate and candid conversation about the public land conservation and access issues that matter to outdoor users and the outdoor economy. Where do the organizations’ policy priorities intersect and where do they diverge? How can members of each organization best support the policy initiatives through in-person and virtual advocacy amid the pandemic safer-at-home orders?

We originally recorded this conversation via a live Brandlive video broadcast on May 14. Throughout the conversation, you heard us referring to some slide images and graphics. You can find those graphics and the full video broadcast here: outdoorindustry.org/article/campfir…-advocacy-home/

And be sure to join the conversation on the Outdoor Industry COVID-19 Forum: www.linkedin.com/groups/12382693/

Amid COVID-19, states across the country implemented stay-at-home and shelter-in-place orders, all with different closure rules and requirements for local, county, state and national public lands, parks and trails. Now, as the country begins to contemplate reopening those outdoor assets, there are many questions and considerations about how to do it expeditiously but safely. Directors from several state outdoor recreation and parks and wildlife offices gather around the fire to chat about what conversation they’re having with other government and land management agencies, outdoor businesses and participants in their states; what usage and access trends have emerged during the pandemic; and how outdoor businesses have been and can continue to be leaders in their communities as Americans rediscover the benefits of time spent outside.